WEBMASTER
Editors note:
This document shows actual expenses incurred in the first two years Mr. McNeil was in business.
Mr. McNeil points out that the actual expenses were three times more than company supplied projections.
Extensive investigation has determined that these operating expenses are in line with many other rural Canadian distributors.
1995 1994 _____________________________ SALES $252,482 $195,313
COST OF SALES 180,620 131,925
----------------------------- GROSS EARNINGS: 28.5% (1994: 32.5%) 71,862 63,388
----------------------------- EXPENSES: Advertising and promotion 3,008 2,500
Bad debts 2,561 1,267
Bank charges and interest 1,467 1,814
Credit card and MAC Advantage charges 7,503 --
Depreciation 2,525 1,140
Equipment fuel 3,837 2,950
Interest on long-term debt 1,585 3,471
Licenses and insurance 2,844 1,105
Meals and entertainment 1,896 1,694
Office supplies 2,012 2,464
Professional fees 1,390 1,296
Repairs and maintenance 3,553 10,331
Seminars and conferences 1,538 --
Supplies 842 1,319
Telephone 2,004 1,868
Travel 407 583
Utilities 1,566 --
--------- -------- 40,538 33,802
--------- -------- NET EARNINGS(1) $ 31,324 $ 29,586
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-Skuncle
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